Political Campaign

Well for one, I hope this new job for the Presidential campaing makes me a lot of money because of my student load debt.  Other than that, it is important for any business or political to know their dempographiy because that your target market that you care trying to appeal to.
As we saw with the presidential election, there were certain segments that voted a particular way (i.e for President Obama or Govenor Romney.  The President had a "big tent" campaign because he was able to appeal to all masses of people in his campaign.
With any election, there will be political issues that will never change but there are some that you will need to address and you hope that your constituants agree with your statement (i.e. same sex marriage/abortion). 
As a consultend in our senario, I would want to address issues and give my speach for those who I want to vote for (target market).  I twould include many grey areas of topics that you are not suppose to talk to with other (especially friends).
I think national defense and education are big topics that I would suggest for the president in the 2016 election campaign  because those are topics that are debated upon with all parties.
National defense is important because it is protecting our freedom/borders/troops on foreign soil.  Americans do not want another 9/11 attack and will fight and the bad guys won't win.  There are times that we should not get involved but we will back uo our allies for their choice in stepping into another country.
Education is another topic that is inportant from elementary to college.  We need a system for all who want to go to college and can afford to go and be able to pay for it.  When those graduates graduate, we want them to stay here in the United States and not work for a company that is overseas.  Our public school system is failing our future leaders of America.  We should mandate that our childern learn a language (spanish, chinese, japanese, for example).  This needs to be done in the younger years because they are able to obsorve the language fast.
Those are my top two issues that I think all Americans can believe in and elect a certain candidate.